Business forecasts depend on the predictable patterns of population growth, both for customer sales and for workforce talent. But what happens when we see this growth halt, or even regress? Political demographer Jennifer D. Sciubba joins the show to dive into some of the largest societal and political dynamics intersecting with demographic shifts. From changes to the types of jobs on offer, to medical access, to urbanization, demographic changes influence a wide array of long term interconnected forces. And when it comes to this topic, Jennifer says, that long term lens is a gift.

In this episode of Looking Outside we look closer at the numbers and what they are telling us, exploring the predictive human powers of Demographics. For this we chat with fellow Aussie, Bernard Salt, Founder & Executive Director of The Demographics Group.

As a well known personality, famous for injecting a bit of humor into his public speaking events and newspaper columns, Bernard shares his philosophy on presenting the numbers in a way that is engaging and compelling. He speaks to how to establish the facts, make a strong case, demonstrate your credibility … and be bold enough to have a bit of fun with it.